Welcome to a comprehensive tutorial on how to use Mailchimp. In this guide, you'll find the answers you need to master the email marketing platform in two categories: Mailchimp Tutorial and Dictionary.
But before we go into further detail, let’s take a look at why email is one of the most accepted sources for marketing communication by customers and why it's so relevant to the success of your business.
Why email marketing is important
One of the main reasons for that is due to the fact that sending a newsletter is preceded by an opt-in process. This means that all the potential customers who visited (and liked) your website, have deliberately chosen to receive marketing from you.
Once you foster loyalty with your customers, you’ve hit the gold pot. The chances of getting leads through the use of well targeted emails are increasingly high.
How to use Mailchimp - Tutorials
How to create a Mailchimp campaign
Basically, a campaign is pretty much any type of communication or marketing you send to your audience. Discover how to create a campaign with Mailchimp and their types.
How to add Mailchimp pop-up to WordPress
Find out how to connect Mailchimp with your WordPress site by inserting a pop-up form. This is the most recommended option to get subscribers from visitors that arrive to your website.
How to turn off double-opt in
Discover the meaning of single and double opt-in, its basics and how to disable the latter option.
How to use merge tags
If you want to personalize your email campaigns to ridiculous detail, you need to learn to use this tool. Learn what are merge tags and how to use them properly.
How to integrate Facebook and Mailchimp
Take advantages of the integrations available to gain more subscribers. This article will show you how to set up the integration with Facebook and how to add a signup form.
10 things you can do to grow your email list
Follow these 10 pointers to get your marketing to stand out and master the art of crafting perfectly targeted emails to make your email list grow.
How to use Mailchimp surveys and polls
Mailchimp survey tools allow you to collect responses from your audience. Ask the right questions and get all the feedback you need to know from your subscribers.
How to manage tags
Learn how to segment your audience with tags, a wonderful way to organize your subscribers. Also, get to know the differences of using tags vs groups.
How to create a landing page
A landing page is an essential tool to building your brand. Explore how to create a landing page in Mailchimp and all its advantages.
Mailchimp Questions - Dictionary
What does "clean" mean in Mailchimp?
The notion of "cleaned contacts", along with the rest of concepts regarding your subscribers list, is essential to own a healthy audience list (and another path to successful campaigns).
What are Segments and Groups?
Segments and groups are tools that will let you organize your contacts according to their interests and various conditions. Discover their meaning and their differences.
Can Mailchimp be used as a CRM?
Discover the concept of CRM, what it is used for, its benefits and most importantly, if the email marketing platform can be used as a CRM.
Why are emails going to spam?
Learn why your Mailchimp emails are going to spam. Discover all the actions you can do to avoid spam filters.
How much does Mailchimp cost?
Mailchimp has a pretty great Free Plan, perfect for startups and new businesses, as well as other pricing plans with plenty of advantages. Discover all pricing plans and benefits in a nutshell.
Get to know us
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